Business Quest

Welcome to everyday adventures in my business life, including thoughts and feelings about a world within which all things are connected. This QUEST is a JOURNEY to share knowledge, a JUNKET to share enjoyment, and often times simply an OUTING among old friends and new acquaintances.

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Location: Hockessin, Delaware, United States

To Myers-Briggs I'm an INTJ on the cusp of an E. A war-orphan, I was raised an only child by my mother. Born into a family of engineers and inventors, I naturally gravitated to engineering; model railroading at age 5. By the time I left high school the railroad was well automated (back when mechanical relays and vacuum tubes prevailed.) Home was Gary, Indiana and while attending Purdue University I majored in Electrical Engineering, worked part-time and summers as a motor inspector at the Inland Steel 80" Hot Strip, where I found the air conditioning requirement of early automation equipment to be personally beneficial. I joined the DuPont Corporation as a Design Engineer and moved to Waynesboro, VA. (where in 1969 I automated the 1929 Acetate Chemical process using a Digital Equipment PDP 8E computer supervising five PDP14 industrial controllers -- the computer was programmed using a Teletype machine and paper tape!) I also had the pleasure of an assignment in Londonderry NI in 1973 followed by a move to Charleston, SC in 1976 to construct a fully automated polyester fiber facility (complete with industrial robots). But enough about me...

Sunday, November 20, 2005

Our Logotype

I've been asked if our company has a certain color scheme or company logo. We do not have a logo, but we do use a logotype and whatever color of deep red is handy! The logotype typeface is Truetype THEMIXBOLD with "American" spaced out enough to allow the company name to span our tagline. The best way to illustrate is to show you my business card. Note that the color of the logotype is not dictated by a specific Panatone value. We use whatever match is available to us in MS Word, PowerPoint, and so forth and this is generally matched by the printer. By the way, we are open to suggestions regarding a logo, but since we've been happy enough with the logotype, we've never felt the need to go further.

posted by George | 9:02 PM

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